General information about IQOS

IQOS is an alternative for adult smokers who would otherwise continue to smoke and want to enjoy real tobacco taste without many of the inconveniences of cigarettes, such as ash or smoke. It is not for people who have quit smoking or have never smoked.

IQOS is our most advanced smoke-free product that uses sophisticated electronics to heat tobacco instead of burning it to release a flavourful nicotine containing vapour.

IQOS and HEETS tobacco sticks are not for minors.
Please refer to Important Information section for details.

No. IQOS is not a smoking cessation device or intended as a device to quit smoking.
If you are concerned about the health effects of smoking, your best option is to quit tobacco use altogether.

No, IQOS does not produce smoke because it does not burn tobacco. It generates a tobacco vapour that is what you see when using IQOS.

IQOS is a better alternative to smoking because it heats tobacco instead of burning it. It provides real tobacco taste without fire, ash or cigarette smoke, and less smell.

IQOS generates a nicotine containing tobacco vapour with on average 90% lower levels of harmful chemicals compared to cigarette smoke.

Switching completely to IQOS is likely to present less risk to your health than continuing to smoke. However, IQOS is not risk-free and is addictive. If you are concerned about the health effects of smoking, your best option is to quit tobacco and nicotine use altogether.

No you should not. IQOS device has been designed to work exclusively with HEETS tobacco sticks, and vice versa.
It is only by using both together that you can take full advantage of the benefits that the system provides and that have been proven by PMI science.
All our studies are based on the use of IQOS with HEETS tobacco sticks.

No. IQOS is not risk free. Although the level of harmful chemicals generated by IQOS are reduced by 90% on average, there are still some harmful chemicals. Moreover, HEETS tobacco sticks contain nicotine, which is addictive.
This being said, IQOS is a better choice than smoking because, based on the scientific evidence we have to date, switching completely to IQOS is likely to present less risk to your health compared to continuing to smoke.
If you are concerned about the health effects of smoking, your best option is to quit tobacco and nicotine use altogether.

By phone: 8000 8803 (for free), Monday to Sunday from 09.00 to 21.00.

By email: contact.cy@iqos.com

IQOS Holder and Pocket Charger are safe, as electronic devices, when used in accordance with the instructions in the Quick Start Guide. For more details refer to the User Guide.
They both comply with EU consumer electronic safety requirements indicated by the “CE"" (European Conformity) symbols on the packaging.

Keep IQOS away from water, direct sunlight and/or heat.
Do not leave IQOS device for extended period of time in a hot place, such as inside a car, as the battery or electronics may be damaged or significantly deteriorated.

The smart blade self-cleaning process is automatically activated after every 20 sessions, when the Holder is charging. This process reduces tobacco residuals on the heating blade, to make the manual cleaning process easier while ensuring the best tobacco taste experience.

The smart blade self-cleaning process can also be activated through the IQOS Connect app on demand.

Yes, HEETS tobacco sticks contain nicotine, which is addictive.
Nicotine is naturally present in the tobacco used in HEETS. It is released in the vapor that is generated during the IQOS usage.