Don't throw your used VEEV NOW in the bin. Return them to an IQOS store to be forwarded for recycling.
image of a humans hand disposing a bag of used VEEV NOW devices for recycling
How it works
When it's time to dispose a VEEV NOW, place it in a cardboard box or a paper bag.
Return the box or the bag of used VEEV NOW to an IQOS store to be forwarded for recycling.
Alternatively, you can dispose of your used devices at a designated collection point for the recycling of waste electrical and electronic equipment.

Recycle now.

Bring back 1 used VEEV NOW. Buy the next one for 1€ less.*

The returned devices are forwarded for recycling by our specialist partner.

*The maximum discount per VEEV NOW device is 1€.

Frequently asked questions