We celebrate together the most festive month of the year and we ‘Illuminate your Celebrations’!

26/02/2022

Together more; better alternatives are meant to be shared!

22/03/2023

Discover IQOS CLUB, a world of benefits. Join it and level up to reach the top!

07/04/2021

IQOS is the first and only electronic nicotine product, among tobacco heating products and e-cigarettes, authorized in the US as a Modified Risk Tobacco Product by the FDA, concluding that IQOS is a fundamentally different product compared to cigarettes.

01/12/2021

Discover lil SOLID, the new heated tobacco device by IQOS!

30/12/2020

Where you can find heated tobacco devices, such as IQOS 3 DUO, IQOS 3 Multi and IQOS 2.4 Plus, and HEETS, tobacco sticks for heating

28/05/2021

IQOS is not an e-cigarette, it is a heated tobacco device. While both e-cigs and IQOS are smoking alternatives, they are different.

18/12/2020

Heat-not-burn products, such as IQOS, heat tobacco instead of burning it. This way, adult users enjoy real tobacco taste, with no fire, no ash and cigarette smell. Read on to find out more about heated tobacco.

18/12/2020

Heated tobacco products come in different varieties. Read on to find out what these are and how they compare to e-cigarettes.

17/03/2021

The history of heated tobacco products and the history of IQOS, the innovative heat-not-burn alternative to continued smoking.

19/03/2021

Discover how heated tobacco devices work and the benefits of switching to IQOS, the alternative to smoking.

26/03/2021

IQOS heated tobacco is a smoke-free alternative to continued smoking. Experience tobacco without smoke and ash.

30/03/2021

IQOS is a heated tobacco device with years of scientific research and testing. It’s designed to replace the rituals of cigarette smoking.