Embark on a TEREA flavour adventure

Designed exclusively for IQOS ILUMA, TEREA sticks deliver the authentic taste and satisfaction of real tobacco.
Shop TEREA flavours

What is TEREA?

TEREA is a brand of tobacco sticks designed to be used with the IQOS ILUMA heated tobacco devices. TEREA provides real tobacco taste and satisfaction. Discover a range of contemporary and complex flavours without compromising on taste and tobacco.

Explore the full range

More TEREA flavours

TEREA Unwrapped.
Front Seal
Keeps your IQOS ILUMA holder clean after use with no tobacco residue left and ensures easy insertion and extraction of the tobacco stick.
Tobacco
A carefully selected, finely ground, and specially prepared tobacco blend.
The Heating Element
An innovative metal heating element, coated with stainless steel and placed inside the tobacco stick for seamless heating of tobacco.
Protective Wrap
Our new protective wrap contributes to a cleaner experience after use.
Air-flow Chamber
Ensures that just the right amount of aerosol passes throughout the stick for a satisfying and easy draw.
Cooling Plug
Cools down the aerosol temperature. It is made of cellulose acetate, which delivers the best cooling efficiency yet.

The Quality Journey of Tobacco. Discover our process from field to stick

Read more

Common questions about TEREA tobacco sticks.

These products are not risk-free and provide nicotine, which is addictive. Only for use by adults.