Discover IQOS ILUMA series - the newest IQOS device

IQOS - real tobacco experience, changes, with the new revolutionary IQOS ILUMA series.Featuring next-level technology, simplicity and choice with 3 different devices, it's time to switch to IQOS ILUMA.

IQOS ILUMA - next level forward

Switching from cigarettes to IQOS has never been easier. The revolutionary bladeless induction technology SMARTCORE INDUCTION SYSTEM™ of IQOS ILUMA and the tobacco sticks TEREA have been designed to offer a seamless, effortless tobacco experience.

Without blade breakages, tobacco residue or cleaning, as most users agree, there's less smell than ever before.

IQOS ILUMA heated tobacco technology means a better, simpler tobacco experience for you.

IQOS ILUMA PRIME – Refined and enhanced.

IQOS ILUMA PRIME is packed with technology, including autostart, alerts and more features enabled by the IQOS app. It is wrapped in an elegant and customizable aluminum design with SMARTCORE INDUCTION SYSTEM™ at its heart. The IQOS ILUMA PRIME is our smartest IQOS device, delivering enhanced tobacco pleasure.

IQOS ILUMA – Familliar. Advanced.

With the same design as our classic IQOS devices, combined with the cleaner and more reliable induction technology, the IQOS ILUMA is the perfect fit for a smoke-free experience that delivers the taste of real tobacco.

IQOS ILUMA ONE – All-in-one.

A conveniently compact, all-in-one device, designed to deliver 20 consecutive uses per charge, so you can easily enjoy it on the go. IQOS ILUMA ONE is packed with the same SMARTCORE INDUCTION SYSTEM™ technology as its IQOS ILUMA series counterparts.

The SMARTCORE INDUCTION SYSTEM™ - next level technology

Each device in the IQOS ILUMA series features the revolutionary new SMARTCORE INDUCTION SYSTEM™.

Paired with the all-new TEREA tobacco sticks, designed specifically for IQOS ILUMA, these bladeless devices use an innovative stainless-steel element inside the sealed TEREA tobacco sticks to heat the tobacco from the inside, without burning it.

This gives you an altogether better next level experience, with no ash and no cleaning needed. You can savor every tobacco moment with no smoke and, as most consumers agree, with less smell than ever before.

And - because there's no blade, unlike in other IQOS heated tobacco devices -- there are no blade breakages to worry about.

TEREA Smartcore Sticks

The new TEREA tobacco sticks offer an expertly blended tobacco experience made only for IQOS ILUMA, with a fully sealed design for less hassle and less smell.

A sealed stick means no tobacco residue and nothing to clean. Just remove, by pulling it upwards, and dispose the sticks when you're done. It's that simple.

You'll discover real tobacco taste across the TEREA range, with consistent taste from stick to stick and improved draw, generous vapour, and a wide choice of flavors, from rich bodied tobacco blends to cooling sensations and aromatic flavors.

With TEREA you can rediscover your tobacco favorites or explore exciting new blends.

IQOS ILUMA™ is used exclusively with TEREA™ tobacco sticks The use of TEREA™ smoke rods in combination with previous generations of IQOS may cause damage to your IQOS ILUMA™ device. Improper use may damage the device. TEREA™ sticks contain metal parts. Keep out of reach of children to prevent disassembly or ingestion.

Do not ingest or disassemble TEREA sticks. This product contains a sharp metal part that can cause serious injury if swallowed. Keep out of reach of children.


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