Myths and Facts About IQOS

Are you thinking about switching from cigarette smoking to a heated tobacco product? You are not the only one. Up to today, millions of people have quitted smoking and have made the change to IQOS. But, as with any new technology, there are always myths that need to be sorted from the truth.

Here, we bust the most common myths around IQOS.

MYTH: IQOS burns tobacco
TRUTH: IQOS heats tobacco. Cigarettes burn tobacco. This is a substantial difference. The burning process in cigarettes releases smoke containing high levels of harmful chemicals. Heating tobacco allows the user to have a cleaner tobacco experience without fire, cigarette smell and smoke. It should be highlighted that IQOS is not risk-free, as it contains nicotine, which is addictive.

MYTH: IQOS produces smoke
TRUTH: IQOS devices are Smoke-Free. IQOS heats tobacco, producing a nicotine-containing vapor which is quickly dissolved and is different from the smoke produced by cigarettes.

MYTH: Tobacco sticks used with IQOS devices are nicotine-free
TRUTH: All tobacco sticks used with IQOS devices contain tobacco and nicotine, which is naturally present in tobacco and is addictive.

MYTH: IQOS is like vaping
TRUTH: IQOS is a tobacco product, not a vape product. It heats real tobacco, while vape systems heat an e-liquid that does not contain tobacco.

MYTH: IQOS is not as satisfying as cigarettes
TRUTH: IQOS uses real tobacco. It has been designed to give a real tobacco taste and be as satisfying as cigarettes.

MYTH: IQOS is the same as an e-cigarette
TRUTH: IQOS is different from electronic cigarettes. IQOS products use real tobacco, while electronic cigarettes use a liquid. This liquid does not contain tobacco and may contain nicotine.

MYTH: IQOS is a smoking cessation device
TRUTH: IQOS is not a smoking cessation device. IQOS heated tobacco products provide adult users a better alternative to smoking.

Explore IQOS devices